The campaign helps feed families in need during this current crisis. Customers have the opportunity to donate at the check stand on the PIN pad when they pay for their groceries. It goes to support our local food banks who are either helping take care of families that have been impacted by the COVID crisis or schools that are running a breakfast or lunch program.
All of those dollars go directly to our local food banks and stays local. And Albertsons Companies and the Albertsons Companies Foundation has pledged to match $3 million dollars.